President Barack Obama and Michelle Obama will produce films and series with streaming service, Netflix, under the entity of “Higher Ground Productions”. According to Netflix, the Obama’s will produce a diverse mix of content, including potential scripted series, unscripted series, docu-series, documentaries and features.
“One of the simple joys of our time in public service was getting to meet so many fascinating people from all walks of life, and to help them share their experiences with a wider audience,” said President Obama. “That’s why Michelle and I are so excited to partner with Netflix – we hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples, and help them share their stories with the entire world.”
“Barack and I have always believed in the power of storytelling to inspire us, to make us think differently about the world around us, and to help us open our minds and hearts to others,” said Mrs. Obama. “Netflix’s unparalleled service is a natural fit for the kinds of stories we want to share, and we look forward to starting this exciting new partnership.”
“Barack and Michelle Obama are among the world’s most respected and highly-recognized public figures and are uniquely positioned to discover and highlight stories of people who make a difference in their communities and strive to change the world for the better,” said Netflix Chief Content Officer Ted Sarandos. “We are incredibly proud they have chosen to make Netflix the home for their formidable storytelling abilities.”
It will be fascinating to see if the Obama’s create any political content of the likes of the “The West Wing” or Netflix’s own “House of Cards” but we will certainly be eager to see what the former first couple produces.
Best Wishes to the Obama’s on their new venture.